Start Your Journey to The First Page
At Smarter Digital Marketing, our SEO Edinburgh experts can help you select the best digital marketing techniques for your business.
We have been working with clients in Scotland and the UK for a number of years now, that is why we are number one when it comes to the SEO agencies in Edinburgh.
Our team of digital marketers can get your business to the very top of the search results which are relevant to you. We are completely transparent when it comes to SEO and will provide your business with all of the digital marketing data which we will be working with.
Moving Up the Ranks with SEO Edinburgh
Our Edinburgh digital agency gets results. Whether your business is just getting started with SEO or is planning to boost its current strategy, there are a number of benefits which come with our SEO Edinburgh packages:
We Are Google Partners
Our main goal is to generate increased organic traffic for your website.
Are you confused about SEO services in Edinburgh? We are Google Partners, which makes us the experts when it comes to creating and sorting inbound and outbound links.
Knowledge is vital when it comes to SEO services in Edinburgh. If you are looking for experienced SEO experts in Edinburgh, then our SEO consultants understand all of Google’s historic algorithm updates.
You may not think it but Google’s algorithm has a lot to do with how your website is found online. If you are unsure if your website is benefitting from Google updates (think Penguin and Panda), we would be happy to complete an SEO audit of your website. Find out more about our Edinburgh marketing campaigns.
Find out more about our Edinburgh marketing campaigns.
If you are unfamiliar with how digital marketing in Edinburgh works, then we can help your employees with the technical side of online marketing. Our Edinburgh SEO team can take control of your online marketing strategy; we will freshen things up and will highlight any areas that require improvement.
If this interests you, then you will need a reliable SEO consultant in Edinburgh. This is where our marketing agency in Edinburgh comes in. Smarter Digital Marketing’s goal is to bring new traffic to your website, boosting your website above your competitors on Google’s ranks.
Hire Our SEO Experts in Edinburgh
If you are looking for Search Engine Optimisation (SEO), then you will know that it is a method which improves the authority of your site in the eyes of search engines such as Google. Unlike paid search results, SEO efforts look incredibly natural and would be the main reason for your organic traffic improving.
SEO in Edinburgh is incredibly complex and is constantly changing, that is why you should always hire SEO experts in Edinburgh when you are looking for a marketing agency to improve your results.
At Smart Digital Marketing we use a group of techniques which are focused on improving page ranking across your website. As Google Partners, we are required to understand and continually learn about SEO, a practice that has taken many years to master.
Boost Your Websites Rankings
SEO is a long term strategy which help move your website to page one of a search engine; such as Google. Any business that runs a website will know that the majority of their traffic will come from organic search results. If your website is located near the top of page one, then it will be getting a high percentage of traffic from search results. If not, then you may need to consider implementing an SEO strategy as soon as possible.
SEO Services Edinburgh
We have a number of SEO packages in Edinburgh which can help your business, no matter what size it is. Whether you are just starting out or have been a key player in your industry for a number of years, we can create an SEO package which will suit your business needs.
Our SEO package includes:
Let’s get started, contact a member of our Edinburgh SEO team and start your SEO campaign today.
Starting Your Edinburgh SEO Campaign
Before getting started with your SEO campaign, our digital marketing team will perform an SEO audit on your company’s website. SEO auditing requires in-depth research into numerous technical aspects of your website, as well as your competitors.
Our SEO Agency in Edinburgh will highlight areas of weakness, so that your business can move past its previous online marketing mistakes. Once you have hired our SEO Edinburgh team, they will then optimise the elements of your website which may be lacking.
Auditing your website is the only way your company can begin to increase search visibility.
Many businesses do not have the time or knowledge to complete this task. Many in-house marketing teams do not have the latest knowledge of SEO, however, you can hire our experts in Edinburgh to audit your website.
What Does Our SEO Edinburgh Audit Include?
Interested in our Edinburgh SEO services audit? We can hand an SEO audit to your business within 7 days. During this time, we can outline how your business can increase its rank on Google.
Unlike other SEO companies in Edinburgh, our expert SEO services all fall within Google’s Guidelines. Contact us today and we will tell you exactly how you can generate more traffic and sales from search engines such as Google, Bing and Yahoo.
Edinburgh SEO Audit:
- Page title optimisation.
- Meta description optimisation.
- Image descriptions.
- Response codes (301s, 302s, 404s etc.)
- On-page elements such as h1s & h2s.
- Structured data mark-up and breadcrumbs.
- Content development.
- Link analysis.
- Google maps verification and optimisation.
- Robots.txt & sitemap.xml upload.
- Google Analytics & Search Console Verification and analysis.
- Current Google rank reporting.
- Blog and industry news ideas.
- Information architecture analysis.
- SERP snippet analysis.
SEO Edinburgh Keyword Research
We have access to a number of SEO Edinburgh tools that can help your company dominate its online market.
The first step to any Edinburgh SEO campaign is to identify the most relevant keywords and keyword combinations.
At Smarter Digital Marketing we use advanced keyword research software which has been created to calculate the frequency of searches and levels of competition. No matter where you target market is based we can help you create an online campaign for your desired region and demographic.
Keyword Research is important for on-page and off-page SEO activity. Once our SEO Company in Edinburgh has narrowed down the appropriate keywords for your business, we will then complete optimise your website’s content. It is extremely important your website is optimised as Google recognises the connection between keywords and websites.
Planning is key when it comes to successful SEO. This is where we take all the planning which we have done and put it into practice. During this step, we will find out what works and what doesn’t.
Website copywriting is a skill that every business should utilise. Content is king when it comes to online marketing and SEO Edinburgh, if your business does not have a professional copywriter in Edinburgh then it could be the missing link in your SEO Strategy.
SEO is much more than just search rankings; a lot of work goes on in the background. From blogging to video optimisation, a marketing agency in Edinburgh can help you build your brand online. SEO copywriting will allow your business to build brand awareness and trust.
Your business needs an SEO Edinburgh copywriter now, more than ever before. Smarter Digital Marketing can help you to become an authority within your industry. Figures from Statista have shown that almost 60% of companies have turned to a copywriter in recent years. The demand for quality SEO copywriting is growing, as businesses are racing to become the coveted number one spot on Google.
Many small businesses and startup do not have the time to do their own copywriting and this is where many fail. Our trained SEO Edinburgh team can help your business stand out from its competitors. At Smarter Digital Marketing we provide professionally written material from an expert copywriter in Edinburgh.
SEO Expert Edinburgh: Conversion Optimisation
In the previous 12 weeks, Google UK has given us 3,500 sessions, with 37 contact form enquiries and over 60+ phone calls. That’s the equivalent of an enquiry every day. We have this continual improvement to thank for the success of our business and this is something that an SEO consultant in Edinburgh in can bring to your business.
We have access to a number of digital marketing tools which can help boost your conversion rates. Our Edinburgh SEO team use Google Analytics, Search Console (formerly Google Webmaster Tools) and technical SEO software every day. These tools allow us to complete website and competitor analysis.At Smarter Digital Marketing we can help your business to start converting leads. Consistent data analysis uncovers keyword opportunities and potential sales opportunities. As expert digital marketers we can monitor all aspects of online conversion.
There are many benefits of hiring SEO companies in Edinburgh. We can provide your business with all of the data it needs to help improve your sales, leads and enquiries. Contact us today to find out more about conversion optimisation in Edinburgh.
Link Building & Analysis
The links that point to your website say a lot about the health and authority of your website. It is important that you are continually monitoring what links are pointing to your website. At Smarter Digital Marketing, we can help you monitor this technical aspect of SEO, disavowing any unhealthy links.
Building links to your website is important as it builds trust. Link building can be extremely time consuming as it is the process of creating natural links from other websites to yours.
This process however is valuable as links pointing to your website are seen as votes of confidence in the eyes of Google and other search engines. This process should be slow and steady, completed by a professional SEO expert who understand the importance of link building.
The main thing to remember about link building is that all links are not equal. At Smarter Digital marketing we can help you create a portfolio of links which will help boost the authority of your website over time.
SEO Agency Edinburgh Reporting
No matter what SEO package you choose, reporting is included. At Smarter Digital Marketing we can contact your business as little or as much as you like. Our SEO experts will keep in touch with your business regularly to discuss campaign objectives and goals.
We will report back to you and keep you updated the whole way. We provide deep insight and analysis when it comes to your website’s analytics.
Start Your Edinburgh SEO Campaign
At Smarter Digital Marketing we believe that everything starts with a conversation. If you are interested in any of our SEO services in Edinburgh, contact us today and we can help you get your SEO campaign started as soon as possible.
Do you have a project in mind? Let’s talk about it
Speak to our dedicated and experienced project managers to begin planning your digital campaign today.