Walker Laird Case Study
walkerlaird.co.uk
We at Walker Laird are delighted with our new website designed by Smarter Digital Marketing and we are very excited to see the results from their ongoing SEO campaign.
- Michael Wilson, Walker Laird, Associate Solicitor
What We Did & How We Did It
Walker Laird wanted a complete website redesign from the ground up.
We set about making a brand-new website that was clean and comprehensive.
This new website was paired with a wide-reaching SEO campaign that would bring in new unique visitors.
Mobile and desktop optimisation
Increased enquiries on mobile
Drive more leads to website
Results
1st organic result
Increase in traffic
Increased conversions
Modernised website
Client’s Needs
New Mobile Friendly Web Design
The previous website was heavily outdated and in much need of complete overhaul and refresh.
The client was losing traffic due to the old site being unresponsive on mobile and tablet devices.
Our new design brought the company up to date and made for a much better user experience.
Search Engine Optimisation
Keyword research was employed to keep the keyword targeting focused and valuable for bringing in leads.
A strategy was formed and the keywords implemented into the new website design, in conjunction with increasing the website’s authority rating.
The new website now sits at the number one spot for major keywords and consistently pulls in relevant conversions and leads.
Design Examples
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