Client results & case studies

Real client results across SEO, web design and Google Ads — read the case study that matches what you need.

Smarter Digital Marketing is a Glasgow-based agency (since 2014) working with businesses across Scotland, the UK and internationally. Every link below goes to a published case study — what we did, what changed, and what the client said.

SEO case studies

Organic search built to win enquiries: technical SEO, content, local visibility (Google Maps and local pack) and rankings for terms buyers actually use.

Read the case study: Home Rewire (page 1 rankings, lead growth) · Berkeley Clinic (dental / healthcare local SEO) · Randox (7× organic traffic, 10× organic revenue) · Walker Laird (1st organic result, legal) · Heat Pumps Scotland (page-one HVAC visibility) · Formedix (B2B organic growth)

Web design case studies

Fast, conversion-focused websites — clear offers, mobile-ready layouts and foundations that support SEO and lead generation, not brochureware that looks good but does not convert.

Read the case study: Walker Laird · Heat Pumps Scotland · Home Rewire · Repairs By Post

PPC & Google Ads case studies

Google Ads management with landing pages, tracking and ongoing optimisation — structured to cut wasted spend and grow qualified enquiries.

Read the case study: Repairs By Post (repair enquiries, Manchester) · Home Rewire · Berkeley Clinic

Find your sector below

We work with healthcare, trades, property, retail, charity, recruitment, engineering and professional services. Use the sector filters below to browse more clients — or tell us what you are trying to achieve and we will point you at the most relevant examples on a call.

Services: SEO · PPC · Web design · Locations · Book a discovery call