Planning For Care Case Study

Planning For Care

Sheena Johnstone

"Amazing company, I am absolutely delighted with the speed my income from my website has doubled! Thank you."

Planning For Care

What We Did & How We Did It

Planning For Care were in need of a website structure revamp, link building campaign and content alterations to improve the website sales.

Mobile and desktop optimisation

Increase website enquiries on mobile

Icon for Search Engine Optimisation

Drive more relevant website traffic


Increase in traffic

Increase in conversions

Top of Page 1 results

Client’s Needs

Page optimisation

For this project we optimised URLs, changed the page titles to be more relevant and undertook keyword research for the main web pages.

This resulted in an increase in revenue compared against previous months.

Link Building

Inbound links were needed to build up the domain trust.

We focused on creating relevant links from authority sources, producing referral traffic and improve keyword rank positions for the Search Engine Optimisation strategy.

This activity improved the domain rating/authority over time.

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