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Boost your online visibility with Smarter Digital Marketing

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Transform your online presence

We specialise in building presence in the online world.

Become visible, get noticed, drive more sales, it’s as simple as that.

For almost a decade we have been connecting brands with customers all around the world.

In order to reach and maintain the top spot on Google, you need a reliable SEO company in Glasgow that can constantly adapt to search engine criteria.

Our digital marketing team understand all of Google’s historic algorithm updates, which is crucial to your website’s SEO success.

We stay one step ahead of the competition by monitoring every campaign and tailoring our strategy to individual business needs.

Every successful digital agency in Glasgow should start with a strong SEO plan – a holistic approach that incorporates PR, social media, and sales.

Once we have identified key search terms and signals that are relevant to your niche, we get to work ensuring your website shows up for the searches you want to capture.

Maintaining a good website is all down to the creation of high-quality, relevant, and unique content that attracts natural links.

A quality-focused link building campaign sits alongside our website optimisation, to start ramping up the amount of authoritative and relevant domains that point towards your website.

Think of link building as the online equivalent of word of mouth recommendations; the more recommendations you have from trustworthy sources, you more likely you are to appear for searches in your niche.

“Smarter Digital Marketing have increased our online revenue by 100% in only 3 months”

– Polly, MS Mugs

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Online Marketing Case Study

“Been through a number of SEO candidates, and Smarter proved to be the most proficient and delivered what that they said and continue to do so. “They understand your business and tailor a solution for you that moulds to your company. Impressive and proficient and they deliver”

Johnathan Goldstone, Managing Director,
Repairs By Post

Steady, Sustained Growth for Your Business

Our main goal is to generate increased organic traffic for your website.

We understand that every customer and business is different; as such, we will formulate and implement a tailored SEO strategy unique to your business using the following steps.

  • Market analysis
  • Competitor analysis
  • Search trend insights
  • Keyword analysis
  • Opportunity discovery

From here we roll out a fluid SEO strategy based on our initial research.

Using a data-driven approach means that we do not waste time or resources working on something that does not produce results.

For further insights into our methodology, take a look at an example of one of our case studies.

Setting up your SEO campaign

How do I use SEO to increase brand visibility online?

Our team concentrate on evaluating the  market which you are operating within. We focus on:

  • Exactly how it develops.
  • How consumers behave in order to shape your aims and objectives.
  • Your business’ online activity in order to deliver the internet marketing results which your business requires.

Our SEO experience allows us to formulate a strategy that works in tandem with how the market behaves, operates, and grows.

We look closely at how both customers and search engines interpret websites since both are equally important.

We focus on building up the ranking positions of your website on Google, which in turn leads to more traffic and increased conversions.

All of our campaigns use an evidence-based approach, so all clients receive full Google Analytics integration and set up so we can learn more about your customers and their behaviour.

Speak to one of our SEO consultants to start the discussion on your campaign ideas and thoughts.

Why Do You Need SEO Services?

Increased lead volume

Higher rank positions

Increased traffic levels

Get more exposure

SEO Audit & Analysis

Understand Your Strengths & Weaknesses

The technical side of SEO is still the cornerstone of a successful strategy.

  • An SEO audit lets us know how much SEO work has been done to your website already, if any
  • SEO audits allow us to create a roadmap of what needs attention on your website
  • By highlighting inefficiencies first, we can then allocate the budget properly
  • We can then advise how quickly you can expect to see results
  • This means you get a campaign that is personalised to you

SEO audits are important as they give you a thorough understanding of your current SEO on your website.

This then allows us to determine what needs attention and what should be prioritised.

The audit allows us to create a roadmap of our SEO activities, taking into consideration your business’s goals and objectives.

Get an SEO Audit

Our team of SEO consultants in Glasgow will check a number of SEO signals on your site, including:

  • Technical optimisation
  • On-page SEO
  • Off-page SEO

We will also check that there are no elements about your website which Google could interpret as against their guidelines.

Our team uses a structured SEO audit system to check every area of your site, and a comprehensive report of all our findings is delivered to you.

This audit will help you understand where your site falls short and what can be done to get it fully optimised.

This system is cross-checked against best practices in the wider community to ensure that you receive the most up-to-date advice and relevant recommendations for your business’ website.

If you have any questions about the technical build of your website or feel that there may be drawbacks in your online strategy just get in touch here.

What Are Local SEO Services?

Local SEO is a strategy for small and medium-sized businesses that want to capitalise on local search demand and secure a chunk of market share.

Local SEO involves optimising your site in line with location-based keywords, and ensuring that your business appears on Google Maps as frequently as possible.

More and more people are using Google to search for local businesses in their area, make sure you get your business infront of them.

Some crucial local SEO ranking signals include:

  • External location signals
  • On-page elements
  • Inbound links
  • Social media signals

Google decides whether to show a local listing for a business and where to rank it on the “snack pack” (the top 3 listings) in organic search.

We make sure that your website has everything Google wants so it can consider your site for the top spot.

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