Local SEO Checklist: How to Leverage Your Local Business?

The importance of a local search strategy cannot be overstated. Having a local SEO checklist is now a must rather than an option for local companies and businesses trying to make use of mobility and new and evolving customer habits. Consumers in various industries – not just e-commerce and retail– are looking for the best services and products available near them. They expect local responses and services as soon as possible. The way you target clients is one of the key differences between local…

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Semantic SEO: The Ultimate Guide

The goal of semantic SEO is to provide a relevant and meaningful response to users' searches. It entails optimising for your consumers' intentions. Search engine optimisation, or SEO, is among the most effective online marketing strategies for improving site rankings in search engines. The techniques of optimisation evolved in tandem with the evolution of SEO. Today, experts employ various strategies and practices, and getting to the top of the search results page becomes more difficult every…

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Everything You Need To Know About Website Page Loading Time

The time it takes for a page to load is a web performance indicator that directly impacts user engagement and a company’s bottomline. It shows how long it takes for a website to fully load in a window once a user clicks on the link or submits a request. The time it takes for a page to load will depend on a variety of factors. The speed at which a page loads is influenced by various factors, including the quantity, type, and weight of items on a page, the hosting server, bandwidth in…

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Website Dimensions: Everything You Should Know

Poor design causes 90% of web users to leave. From bespoke web design and usability to mobile responsiveness, design has several components that all contribute to whether or not users stay on the website. Today, we’ll concentrate on the customer experiences across several platforms. The value of consistent, cross-device user engagement and designing for a variety of devices cannot be overstated. It is why in this post, we’ll go through some of the most common website dimensions and why they’re…

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Link Building Tips – The Complete Guide

In this article, link building and everything associated with this process will be covered. For one, the question “what is link building” will be answered, professional link building will be discussed, and how to build links and link building tips will be instructed. With a variety of information, consider this piece as a Link Building Questions Blog.  What Is Link Building?As the name suggests, link building is the process of obtaining links from other websites—or other forms of content—to…

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Google title tag update

Google Changes The Way It Generates Page Titles In SERPs

When performing a search on Google, titles are the first thing considered by searchers when assessing how relevant a search result is to the query. And that's why the Google Search team is constantly updating its algorithms, striving to provide the best titles for listings in search results. Up until now, Google used the search query a user had entered to formulate the page title it would return with a given listing. This is not the case anymore. Google's new title update is much more complex…

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Google Deals Update

Google Brings Free Deals Listings To Search Results

Online shopping has taken a more central role than ever before due to the pandemic. According to Google, people are now more focused on saving money and more prone to scroll through the internet for better deals, with searches regarding "discount code" going up 50% since last year. As a result, Google has launched new tools for Search and the Shopping tab meant to make bargain shopping a little bit easier. However, the new tools are only available to US retailers at the moment, while the rest…

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google product reviews update

Google Product Reviews Update Is Now Fully Rolled Out

The Product Reviews Update was first launched on April 8 and is now completely rolled out. And the update is now part of the ranking system. Google has always worked hard to only select and show the most relevant and helpful information for search queries.  Most of what they do focuses heavily on improving user experience, and this new update was designed purely on that. According to Google, through their own data, research, testing and experimenting, they know users prefer and appreciate…

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website traffic

10 Ways to Drive More Traffic to Your Website

Everyone wants more website visitors, and that depends mainly on how highly they rank. While investing in SEO, especially off-site optimisation is crucial and can help you reach the position you would like on SERPs, relying on it alone can leave you vulnerable. That is because search engines are unpredictable, and rankings frequently change, even on a daily basis. To help you get started, we’ll show you 10 ways you can increase the traffic to your website and improve your overall rankings. So…

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increase instagram engagement

5 Simple Ways to Increase Your Instagram Engagement

Instagram has become one of the biggest social media marketing platforms. It is so popular that people are starting to earn through it. Content creators and brands from all over the world use this app to increase their income. Many small businesses also take steps to advertise and market their products through Instagram. They ask content creators to promote their products that help to bring in new customers. Instagram continues to grow in popularity and is considered one of the best platforms…

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