10 Unusual Ways to Drive Traffic to Your Website
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10 Unusual Ways to Drive Traffic to Your Website

The primary concern of every website owner is driving more traffic to your website. More traffic means more exposure and more email sign-ups, so having a consistent flow of visitors and page views is paramount for a successful website. The standard advice of creating great content, focusing on long tail keywords, and utilising social media...

How To Speed Up Your Site & Convert More Visitors
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How To Speed Up Your Site & Convert More Visitors

It’s no secret that a slow loading website will affect your conversion rates. In fact, for every 1 second that it takes to load up your web pages, you can expect a drop of 7% in conversions. That means if your page takes longer than 2 seconds to load up, nearly 15 out of 100...

Businesses Going Digital: Digital Environments Changing Traditional Business
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Businesses Going Digital: Digital Environments Changing Traditional Business

  Cloud computing, virtual stores, outsourced business processes- the internet has irreversibly transformed business. From start-ups and entrepreneurs, to big multinationals and public services- everyone’s embracing digital business. Digitisation has created countless opportunities in traditional industries like media and publishing, but it’s also produced new flourishing industries. We take a look at some digital innovations...

How we manage our client’s SEO campaigns
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How we manage our client’s SEO campaigns

SEO used to be about including as many keywords in your content, creating some backlinks to beat your competition, optimising your web pages and then leaving it up to Google to do the rest. Unfortunately, this is no longer the most effective way to do SEO in 2016. Beating your SEO competition Any spam SEO...

What is SEO & why is it Important?
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What is SEO & why is it Important?

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Powerful and reliable tools
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Powerful and reliable tools

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Website Optimization
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Website Optimization

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SEO vs PPC – Which adds more value to your business?
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SEO vs PPC – Which adds more value to your business?

With so many ways to approach pay per click marketing, and even more when it comes to building an SEO strategy, it can be difficult to assess which one provides the better return on investment (ROI). Both drive traffic to websites through search engine marketing, one generates organic traffic and the other paid. Both are...